Webinar Series

The Icon Effect Book Club

Four Tuesday Sessions Beginning February 3, 2026

4:00PM - 5:00PM PT

Go Deeper Into The Icon Effect With the Author

A live, four-session book club hosted by Darren Sugiyama.


The Icon Effect is the kind of book that stays with you. This book club is for readers who want to understand why.


Across four weekly live Zoom sessions, Darren Sugiyama walks through the book in real time, sharing the context, personal experiences, and meaning behind what was written, and how those experiences shaped his professional identity and life’s work.


This is not a webinar or a lecture.


It is a guided conversation with the author.

What You Will Gain That the Book Alone Cannot Give

Reading the book gives you the message.


Being in the room gives you the perspective.


In this experience, Darren shares:

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  • The personal moments and life experiences behind the chapters

  • How those experiences influenced his work, decisions, and identity

  • Insights that did not make it onto the page, but shaped the story

  • Direct answers to your questions in a live, open Q&A

You will leave with a clearer understanding of the book, and a clearer lens for interpreting your own experiences through it.

What Each Session is Like

Each week, Darren opens with guided insight into the chapters being discussed, connecting story, meaning, and real-life application.


The second half of each session is a live 60-minute Q&A via chat, where participants shape the conversation through their questions and reflections.


The final session includes a preview of Darren’s upcoming book and the ideas he is currently exploring.


The experience is thoughtful, focused, and personal, without being prescriptive or performative.

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Who This Is For

This book club is for readers, creatives, and professionals who value meaning, reflection, and personal insight.


It is not coaching.


It is not therapy.


It is not a motivational program.


It is a space to engage directly with the author and explore how story and experience shape identity and impact.

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Join The Live Book Club

If The Icon Effect resonated with you, this is the next step.


Join Darren Sugiyama for a rare opportunity to engage with the book, the author, and the meaning behind both, live.

This 4-session package includes all of the following session dates:

Session 1:

Reviewing Chapters 1-4

Tuesday, February 3rd

4:30pm-5:30pm PT

Session 2:

Reviewing Chapters 5-8

Tuesday, February 10th

4:30pm-5:30pm PT

Session 3:

Reviewing Chapters 9-12

Tuesday, February 17th

4:30pm-5:30pm PT

Session 4:

Reviewing Chapters 13-15

Tuesday, February 24th

4:30pm-5:30pm PT

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Don't Have The Book?

GET IT NOW

The Icon Effect is Darren Sugiyama's first fictional novel, and is about how the right mentor can change the course of your life, forever. Vincent - the main character - is a recently divorced, struggling entrepreneur who has lost his confidence. But a chance meeting with an extremely successful businessman blossoms into a mentor/mentee relationship, Vincent is introduced to a world that he could have only dreamed of. This is a story of an underdog's struggle in finding his way in life. Though this is a fictional novel, Darren weaves in 25 Life Rules on how to live a fulfilling and successful life (think Paulo Coelho's The Alchemist meets Rocky).

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